Digital Marketing SEO Intern: Alfa Laval – South Africa
CLOSING DATE : NOT SPECIFIED
Job Responsibilities:
Keyword Research and Analysis:
Conduct thorough keyword research to identify high-value keywords for our industry.
Analyze keyword competition and trends to guide content creation and optimization efforts.
On-Page SEO Optimization:
Optimize website content, meta tags, and internal linking structure for improved SEO performance.
Ensure website compliance with best SEO practices, including mobile optimization and site speed.
Content Strategy and Creation:
Collaborate with content creators to develop SEO-friendly content that resonates with our target audience.
Implement on-page SEO recommendations for new and existing content.
Technical SEO:
Conduct website audits to identify technical issues and recommend solutions.
Work closely with web developers to implement SEO-related site improvements.
Monitoring and Reporting:
Use SEO tools to track website performance, keyword rankings, and traffic metrics.
Generate regular reports and provide insights into SEO progress and opportunities for improvement.
Stay Current with SEO Trends:
Stay updated on industry trends, algorithm changes, and best practices to adapt strategies accordingly.
Other Digital Marketing Activities
Collaborate with our digital marketing team on other digital marketing activities if needed.
The requirements:
A background in digital marketing and SEO will bring fresh ideas, up-to-date knowledge, and best practices to our team.
Experience in site audit and monitoring site health score
Monitor and analyze website traffic, rankings, and other performance metrics using SEO tools and Google Analytics/ adobe analytics.
Can provide valuable insights by monitoring keywords ranking
Familiar with content optimization- can collaborate with our content team to ensure that our online content are optimized for search engines, making them more discoverable by our target audience.
Create and maintain detailed reports on SEO performance and progress
SEO tools:
Experience in Semrush is a plus
Experience in CMS
Google Analytics/ GA4 / Adobe analytics
Google console
